Jewelry maker and retailer Pandora will open its 1,000th store on October 23 - an outlet in Paris.
The store is in the Beaugrenelle shopping mall, the second-biggest shopping center in Paris and close to the Eiffel Tower.
Pandora says the location will ensure plenty of foot-traffic to the store, since around seven million people go up the Eiffel Tower annually and many more walk past the tower.
Pandora's Eiffel Tower charm is the best-selling charm in France, and among the best-selling charms globally.
Pandora has been operating in France for two years, and will soon have 22 stores in the country.
